via nowmedia.it
Monthly Archives: June 2012
Younger UK Facebook Users Have More Trust When It Comes To Data
via allfacebook.com
Facebook was seen as the source of personal data that reveal the most about a person, with 26 percent of respondents to a survey of more than 2,000 U.K. consumers citing the social network.
Following Facebook on the survey, conducted by YouGov and commissioned by Informatica, were:
Bank statements, 24 percent
Search-engine history, 14 percent
Credit-card statements, 11 percent
Twitter profiles, 1 percent
The survey also found that five times as many 18- to 34-year-olds would use their Facebook credentials to log into a website without being offered incentives to do so (10 percent versus 2 percent), and more than three times would do so if provided a discount or offer (20 percent versus 6 percent).
Informatica Chief Marketing Officer and Senior Vice President of Enablement and Informatica University Chris Boorman said:
There is clearly a trust issue over data in the U.K., which could easily be addressed through better communication. Consumers want to know what their personal data will be used for and how the privacy of that information will be upheld. The younger generation is spot-on: They feed the likes of Facebook and search-engine histories with more information about themselves than any other sources. With this in mind, there???s an opportunity here for organizations to be more transparent with consumers when it comes to how they plan to use their personal information and what???s in it for the consumer. Achieve this, and companies can forge stronger relationships with their customers.
Do you take your tech on holiday with you?
via neowin.net
According to research by Microsoft, 75 percent of the people who were polled plan to take their laptop with them, versus 70 percent for their smartphone. The number one thing people do on their laptop while on vacation is share their adventures on social networking sites. Other top features include gathering information, getting directions, and playing games and movies.
Speaking of movies, Microsoft’s study claims that 57 percent of the people who were polled admit to looking at the screen of another person’s laptop while they are on a plane. The biggest reason for doing so is seeing what movie or TV show that person might be watching.
How The Growth of Mobile Is Driving Cloud Computing
via mashable.com
Just how ubiquitous are smartphones becoming? More than a billion such devices will be sold in the year 2014, according to a Credit Suisse estimate. By the same year, the market for cloud-based mobile apps will have increased by 90% compared to 2009. By 2016, analysts predict there will be 10 billion connected mobile devices in use globally, and smartphone traffic will be 50 times what it is today.
Apps are moving to cloud for three primary reasons, according to a survey of IT executives: accessibility to data from multiple devices, lower cost and increased speed for businesses.
100 Beautiful Slides From Cannes Lions ’12
via slideshare.net
A recap of 100 beautiful slides from the Cannes Lions Festival of Creativity 2012. @jessedee consistently marvels with the design of his presentations.
How to Get More Likes, Comments and Shares on Facebook
via danzarrella.com
Dan Zarrella, the self titled social media scientist has collected data on more than 1.3 million posts published on the top 10,000 pages to put together this infographic to help you get more likes, comments and shares on your Facebook posts.
Media Consolidation and The Illusion of Choice
6 major companies are dictating about 90% of the media we have access to. In less than 30 years the number of companies providing us with our media has dropped from 50 to just 6. The six companies consisting of GE, New-corp, Disney, Viacom, Time Warner, and CBS. If your wondering who owns the major networks its CBS of course, GE owns NBC, News-corp owns fox, and Disney owns ABC.
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